Saturday, October 13, 2007

Understanding Your Memory

Why Does Memory Matter?
Memory takes place in the area of the brain known as the hippocampus. You rely on your memory almost every second of every day, using it for everything from remembering which day of the week it is, to bigger things like how to do your job, or which bus to take or where to do your grocery shopping. Your memory allows you to remember the people in your life, all of the experiences that you have had, as well as what you plan to do each day and how you do it. Without memory, you would be a blank screen, stripped of all previous knowledge and experiences.


How Memory Works?
Memory can be broken down into two distinct parts: short-term memory, which lasts about 30 seconds, and long-term memory, which starts after that 30 seconds and can potentially last a lifetime. There are three factors that help your brain determine which information to transfer to your long-term memory. The first is your degree of attention and concentration. Multi-tasking obviously decreases your ability to commit something to memory since your attention is only partially directed towards one activity. For example, if you watch TV while you study, you will likely have a much harder time transferring that information into your long-term memory because you'll be stimulated by what you're trying to learn, by what's on the TV and by what's going on around you, too. The second factor is the meaningfulness of the information; if something impacts you directly or seems important or interesting to you, it's more likely to stick in your long-term memory. The third and final factor is how well new information fits with your existing knowledge. If new information builds upon something you've already stored in your long-term memory, it's more likely to associate with the existing information in your mind and lodge itself into your memory.

Short-term memory, then, is seen as the gateway to your long-term memory. The more something captures your interest and attention, and the more important that information is to you, the more likely it'll be stored in your long-term memory. Information that is repeatedly used and built upon tends to become a stronger long-term memory. However, certain special information can lodge itself into your mind indefinitely without following these standard memory rules.


Flash Bulb Memory
Have you ever wondered why you can remember certain days or events in your life so much better than others? How is it that you can sometimes hear or see something just one time, and remember it for the rest of your life? Scientists call these kinds of memories "flash bulb" memories. These memories stand out because of their powerful emotional content, a unique aspect that allows you to recall that memory that much more easily. For instance, Americans who were alive when President Kennedy was shot often recall the vivid details of when they heard the news — including who told them, where they were, how they felt, and other surrounding circumstances. Another example of this would be remembering with exceptional clarity a day of personal trauma, such as the death of a loved one. While these memories aren't always completely accurate, they do serve as an example of how emotional content can enhance the storage of a memory.


(source: Tickle Tests)

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